Grey State Apparel

At Grey State Apparel, I served as a cross-functional designer, supporting digital, print, and marketing initiatives across the brand. I led the design and copywriting of all marketing emails and developed a templated system to streamline campaigns. I collaborated with the UX designer to deliver mockups for new site features and landing pages, and contributed to ongoing homepage updates. I also planned and designed social media content, created paid ad assets, and produced printed collateral for Grey State’s annual presence at Coterie. Additionally, I designed and implemented a website for the CEO's other business venture.